WDSU wins 6 p.m. newscast in May for the first time in decades

WDSU’s 6 p.m. newscast boasted the most-watched local weekday news at the conclusion of the May sweeps period. Here’s the write-up from NOLA.com.

News teams assemble and compete to “Save the Coast”

A call was put out for for local media members to get together at the Pelicans facility on Airline Drive to compete for Coast-saving supremacy.

In the News: New Orleans’ May Ratings Results

The T-P’s Dave Walker takes a look at the recently completed May ratings period, during which all WDSU newscasts except one showed ratings gains year-to-year.

New Orleans Ratings Race: November

The T-P’s Dave Walker writes about the recently concluded November sweeps period and the continued audience decline for WWL in most time slots. Also, a look back at May’s results.

New Orleans Media: News and Notes

Catching up on a few things here before the end of the year… It’s been a tough 2011 at WGNO-TV. Management laid off a friend of mine, Jessica Holly, and several other staffers just in time for Christmas. Terrible. Also, longtime WWL-TV feature reporter Frank Davis is semi-retiring. I wish him the best. I’ve never […]

New Orleans Ratings Race: November

In the recently concluded November sweeps period, WDSU showed year-to-year growth in newscasts at 5 a.m., 4 p.m., 5 p.m. and 6 p.m. WDSU News at 4 registered a 4.6 rating, up more than a full point from last November. Here’s the full story from the T-P.

WDSU Morning News: Viewership Grows

Dave Walker penned a nice article about the WDSU morning news in Sunday’s Times-Picayune. He also wrote about the morning broadcasts on WWL, WGNO and WVUE. Below is an excerpt from the WDSU morning news write-up: As for WDSU’s August expansion to 4:30 a.m., more than a dozen Hearst stations have added a similar earlier-than-early […]

New Orleans Ratings Race

The Times-Picayune’s Dave Walker writes today about the recently-completed November ratings period. Here’s one paragraph of note: WDSU, otherwise saddled with NBC’s mostly lame prime-time, can claim success for its new 4 p.m. newscast, growing ratings a bit in the time slot from a 3.5 average for “Judge Judy” in November 2008 to a 3.6 […]